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SUPERCHEAP AUTO CREWS UP WITH COFFS COAST RALLY


Published at 9/21/2022

This year’s Coffs Coast finale of the Rally Australia Championship has welcomed Supercheap Auto on board as a naming rights partner for the November 25-27 event, which will now be named ‘The Supercheap Auto Coffs Coast Rally’.

The Supercheap Auto Coffs Coast Rally will not only be the final event of the ARC season, but will run alongside the FIA Asia Pacific Rally Championship finale, with a host of international and national crews ascending into Coffs Harbour.

In an enormous boost to the iconic Coffs Coast region, the Supercheap Auto Rally will also be part of the inaugural Coffs Coast Festival of Motorsport, set to run from November 5-27. With the rally’s occurring at the tail end of the event, it’s slated to be the biggest motorsport event in the history of the region’s love affair with motorsport.

Among the stars attending the event, will be WRC competitor and Kiwi superstar Hayden Paddon, recent winner of the Rali Ceredigion tarmac event in Wales.

Paddon will tear into Coffs Harbour to take on our own ARC stars, with series leader Harry Bates and Gippsland rally winner Lewis Bates at the forefront of the local charge.

In an even bigger coup for rally goers, spectators will have free access to the rally over the entire weekend, which includes access to the Service Park at the C.ex Coffs International Stadium.

Supercheap Auto Managing Director, Benjamin Ward, explains that fans will also get to experience the Supercheap Auto Clubhouse, which has been a feature at Shannons Motorsport Australia Championships events throughout 2022.

“The Supercheap Auto Coffs Coast Rally will showcase the best drivers across Australia and the Asia Pacific region. We are thrilled to be partnering with Motorsport Australia on this international event,” Ward said.

“As part of our support of this event, rally fans will get the opportunity to experience our Supercheap Auto Clubhouse, which provides plenty of entertainment, food and drink as well as driver appearances throughout the weekend. It’s a really unique experience, right in the heart of the Service Park.

“We’re looking forward to ‘making it Super’ on the Coffs Coast in November.”

Motorsport Australia Director of Motorsport & Commercial Operations Michael Smith thanked Supercheap Auto for their ongoing support of motorsport.

“Supercheap Auto are a great supporter of all levels of motorsport and we’re excited to be working with them at the Supercheap Auto Coffs Coast Rally,” Smith said.

“The event promises to be a fitting finale for the ARC, as well as a super spectacle with the APRC component of the event bringing some world-class international rally drivers to Australian shores.”

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